Valentine's Day is a strange celebratory event. The concept of "I love you" (once a year, here's a card, confectionery, flowers or a tie, now leave me alone), is foreign to me. To limit our appreciation and affection for those we care about to one day of the year, while showering them with thoughtless junk, seems counterintuitive.
We scramble to show love and affection by purchasing unimaginative mass-produced cards and gifts in an effort to meet yet another marketing campaign for happiness through the consumption of strategic merchandise. Before Christmas decorations have a chance to be put out of their misery by being marked down to more than 50% off, the pink and red invasion is already placed on shelves.
With military precision, mostly pink stuffed animals holding ubiquitous heart-shaped pillows parade on store shelves, ready to declare
Victorians are somewhat responsible for the kitschy images of cherubic children with wings that would not allow a small chicken to become airborne. When did handmade go out of style? Among friends and family, I am the frequent, willing and grateful recipient of new hobbies and interests. Someone made it, baked it, constructed it, built it, wrote it, thought of it. Even though I am not always certain of what "it" is that I have just been gifted (or where to put it), I like "it" anyway.
Just as I was bemoaning the lack of creativity of contemporary cards and gifts, a friend sent me this:
Created by Stephanie Burrows and available here.
I "heart" science.
I "heart" my family and friends.
I "heart" my fellow bloggers, readers, followers and commenters.
Commercial symbolism is contagious.
Have a healthy heart day.